PENN Announces Sweepstakes Opportunity

COLUMBIA, SC- PENN® announces the PENN Spinfisher® V 50 Reels/50 Days Sweepstakes. Visitors to the PENN website have a chance to win the newest generation Spinfisher V before it hits the market. PENN will begin awarding a Spinfisher V every weekday for 50 days beginning the first day of ICAST on July 11, 2012. Sweepstakes entries are open through September 14th, 2012.

This marks the 50th anniversary that the Spinfisher has been in production, giving anglers the best in performance and quality throughout its storied history. Born in 1963, with the Greenie series, the Spinfisher has gone through incremental changes that have led to the 5th generation reel.

"The PENN Spinfisher is a favorite among saltwater anglers and we wanted to give every day angler the chance to field test this new reel just like the press does before it hits the market," said Chris Derrick, PENN Brand Marketing Manager. "This is a great way to commemorate the 50th Anniversary of the Spinfisher and give anglers a sneak peek at the upgrades."

With upgrades that include a Water Tight Design, Full-Metal Body and powerful sealed Slammer® Drag System with twice the drag pressure, the Spinfisher V is a competitor through and through.

For more information on registering to win a new Spinfisher V reel visit www.pennreels.com/spinfisherv. No purchase is necessary, see official rules for details.

To view the video on the PENN Spinfisher V reels go to www.youtube.com/watch?v=aPjbAh0MdX0.

About Pure Fishing, Inc.
Pure Fishing, Inc. is a leading global provider of fishing tackle, lures, rods and reels with a portfolio of brands that includes Abu Garcia®, All Star®, Berkley®, Fenwick®, Gulp!®, Mitchell®, Penn®, Pflueger®, Sebile®, SevenStrand®, Shakespeare®, SpiderWire®, Stren®, Trilene® and Ugly Stik®. With operations in 19 countries and a dedicated workforce conversant in 28 languages, Pure Fishing, Inc. is part of Jarden Outdoor Solutions, a leader in developing outdoor and active lifestyle products and a subsidiary of Jarden Corporation. Additional information can be found at http://www.purefishing.com.

About Jarden Corporation
Jarden Corporation is a leading provider of a diverse range of consumer products with a portfolio of over 100 trusted, quality brands sold globally. Jarden operates in three primary business segments through a number of well recognized brands, including: Outdoor Solutions: Abu Garcia®, Aero®, Berkley®, Campingaz® and Coleman®, ExOfficio®, Fenwick®, Gulp!®, K2®, Marker®, Marmot®, Mitchell®, Penn®, Rawlings®, Shakespeare®, Stearns®, Stren®, Trilene®, Völkl® and Zoot®; Consumer Solutions: Bionaire®, Crock-Pot®, FoodSaver®, Health o meter®, Holmes®, Mr. Coffee®, Oster®, Patton®, Rival®, Seal-a-Meal®, Sunbeam®, VillaWare® and White Mountain®; and Branded Consumables: Ball®, Bee®, Bernardin®, Bicycle®, Billy Boy®, Crawford®, Diamond®, Dicon®, Fiona®, First Alert®, First Essentials®, Hoyle®, Kerr®, Lehigh®, Lillo®, Loew Cornell®, Mapa®, NUK®, Pine Mountain®, Quickie®, Spontex® and Tigex®. Headquartered in Rye, N.Y., Jarden ranks #379 on the Fortune 500 and has over 25,000 employees worldwide. For in-depth information about Jarden, please visit http://www.jarden.com.

Contact:
Kevin Jarnagin, Blue Heron Communications, (800) 654-3766 or kevin@blueheroncomm.com