Thursday, November 13, 2008

Carl Zeiss Sports Optics and Safari Club International Announce Partnership

Tucson, Arizona - Carl Zeiss Sports Optics and Safari Club International have partnered to bring Carl Zeiss' exceptionally high quality optics to the organization known to be First for Hunters. With 55,000 members around the globe, SCI is the leader in protecting the freedom to hunt and promoting wildlife conservation worldwide.

"Carl Zeiss Sports Optics has been a leader in providing premium riflescopes, binoculars, spotting scopes and rangefinders for hunters dedicated to the finest in accuracy," said SCI President Merle Shepard. "SCI hopes to continue building our corporate relationship with Carl Zeiss for many years to come."

"We wholeheartedly believe in SCI's mission to protect the freedom to hunt and in the importance of promoting wildlife conservation," said Erik Schumacher, president of Carl Zeiss Optical, Inc. "And partnering with SCI gives us the unique opportunity to develop product lines with and for some of the most demanding hunters from around the world. We look forward to getting to know the members of SCI on a deeper level and to a long-lasting relationship with this outstanding organization."

Carl Zeiss will show innovative new products at the upcoming 2009 SCI Hunter's Convention in Reno, Nevada including the Victory 8x45 T* and 10x45T* RF laser rangefinding binoculars and the Victory 8x26T* PRF laser rangefinding monocular. These newest Victory optics are the world's first premium laser rangefinding binoculars and monocular with an LED display and integrated Ballistic Information System - BIS™. In addition to these state-of-the-art opto-electronics products, the full line of ZEISS riflescopes, binoculars and spotting scopes will also be on display. And with the professional advice from the Carl Zeiss staff to guide them through their search, each SCI hunter will have the opportunity to try out a variety of optics that specifically fit the needs of their hunt - from riflescopes with a wide selection of reticles, including the Rapid-Z® Ballistic Reticle and scopes with various illuminated and non-illuminated reticle options, to Carl Zeiss' numerous award-winning binoculars and spotting scopes.

SCI's 2009 Annual Hunters' Convention in Reno, Nevada is the ultimate hunter's market where 1,100 vendors and over 22,000 SCI members are able to come together. Register today for the 2009 Convention in Reno, Nevada and learn more about vendors, convention banquets and evening entertainment by visitingwww.showsci.org.

And throughout the year, ZEISS optics will have an increased presence in SCI chapter fundraising catalogs and on the SCI website as a result of this new partnership.

About SCI:
SCI-First For Hunters is the leader in protecting the freedom to hunt and in promoting wildlife conservation worldwide. SCI's 189 Chapters represent all 50 of the United States as well as 18 other countries. SCI's proactive leadership in a host of cooperative wildlife conservation, outdoor education and humanitarian programs, with the SCI Foundation and other conservation groups, research institutions and government agencies, empowers sportsmen to be contributing community members and participants in sound wildlife management and conservation. Visit the home page www.safariclub.org
About Carl Zeiss:
The ZEISS brand is synonymous with the world's finest, highest precision optics.

Based in Oberkochen, Germany, the Carl Zeiss Group is a global leader in the optical and opto-electronic industries and a highly innovative, research-intensive, high-tech company. The company is comprised of five business groups: Semiconductor Technology, Medical Systems, Microscopy, Industrial Metrology and Consumer Optics/Optronics, each focused on developing the most advanced technology, products and solutions in their fields to enhance people's lives. Carl Zeiss' portfolio of products includes: state-of-the-art medical equipment used in neurosurgery, ENT and ophthalmic surgery and diagnosis; advanced microscopes for medical and scientific research; premium sports optics and opto-electronic products; camera and cinematography lenses; planetariums; eyeglass lenses; anti-reflective lens coatings; industrial metrology solutions for the aerospace and automobile industries; and the highest resolution optics for machines that produce the majority of today's semiconductor memory and processing chips, among others.

As part of the Carl Zeiss Group, Germany, Carl Zeiss Optical, Inc., Chester, Va., is responsible for sales, marketing and distribution of ZEISS sports optics, such as binoculars, spotting scopes, riflescopes and laser rangefinders, throughout the United States. For more information, visit: zeiss.com/sports.