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Atlanta, GA – Ruger and Media Lodge have partnered to get new people involved in shooting sports for the Second Season of Ruger American New Shooter Academy, an original video series premiering onGetZone.com, the site dedicated to promoting safe shooting and responsible firearms ownership as well as ethical hunting and wildlife conservation.
Based on the successful viewer engagement of the premiere season, Ruger has renewed its title sponsorship of the American New Shooter Academy for a second season.
Ruger American New Shooter Academy, Season 2 follows a family of novice shooters as they engage in an intense firearms training course designed by an expert in the field.
In this 8-episode series, Mom, Dad, and kids will each learn the importance of gun safety and how it applies to their home and family life. Audiences will watch and learn as our featured family becomes familiar with different firearm sizes, calibers, and uses.
Additionally, they’ll discover the differences between and uses for handguns and rifles, dispel firearms myths and stigmas set forth in the movies, learn about family home defense and the proper reaction to situations that might require the use of a gun, react to the training they received and how it impacted their thoughts on gun safety. During their training, the family uses several Ruger pistols and rifles.
Season 2 of the series consists of 8 Episodes, of 5-9 minutes in length, and showcases every stage of the new shooters’ adventure and are now live on GetZone.com. Watch Here.
“Recruiting new shooters and making sure they are properly trained is critical to the future success of shooting sports.” said Jeff Siegel, CEO of Media Lodge. “We have detailed metrics on our viewers, and can drive millions of impressions across GetZone.com, our social media channels and our network of websites.”
Missed Season 1? Click here to Binge Watch All Episodes on GetZone.com
Additional product for the series was provided by DeSantis Holsters.
ABOUT GETZONE.COM
GetZone.com has grown into one of the largest video platforms dedicated to the outdoors. Partnered with the outdoor industry’s top video content creators, GetZone.com delivers the best outdoor content in hunting, firearms, and the shooting sports. In addition to content, GetZone.com offers social feedback functionality moderated by users, thus providing the firearms community a trustworthy place to communicate.GetZone.com promotes safe shooting, encourages responsible firearms ownership, and supports wildlife conservation across the globe.
GetZone.com is also home to several original video series such as Ruger American New Shooter Academy, USA Shooting Presented by 4Outdoors, American Nomads, Ruger Range Drills (Now in its 2ndSeason), In the Hunt, Finding Fearless (Now in its 2nd Season), The Good Fight, Fieldcraft Destination Africa, Sootch00 Christmas Buyer’s Guides, Shooting Sports Industry Influencers, and more!
GetZone.com partners with the outdoor industry’s top video content creators to deliver the best in hunting, firearms, modern survival and more. This exclusive content lives on GetZone.com as well as across theentire Media Lodge and GunUp Firearms Network.
Advertisers can tap into original video content with on GetZone.com with pre-roll/mid-roll video; sponsored content, commerce, traditional banner ads and other custom programs. For information aboutadvertising options please contact:
·Christen Everly, Vice President of Sales, Christen@medialodge.com, 612.306.2274
·David Grant, Director of Sales, David@medialodge.com, 415.254.2152
·Karin Levine, Director of Sales, Karin@medialodge.com 917.690.1222
ABOUT STURM, RUGER & CO., INC.
Sturm, Ruger & Co., Inc. is one of the nation's leading manufacturers of rugged, reliable firearms for the commercial sporting market. As a full-line manufacturer of American-made firearms, Ruger offers consumers almost 700 variations of more than 40 product lines. For 70 years, Ruger has been a model of corporate and community responsibility. Our motto, “Arms Makers for Responsible Citizens®,” echoes our commitment to these principles as we work hard to deliver quality and innovative firearms.
ABOUT MEDIA LODGE
Media Lodge has assembled a unique set of assets to engage with over 40 million outdoor enthusiasts per month in authentic and powerful ways. In addition to fishing, camping, hunting, boating, and power sports, Media Lodge has built a powerful media platform that helps brands engage with enthusiasts across the best websites and exclusive, leading e-commerce engines. Additionally, Media Lodge has invested heavily to ensure partners understand their customers, research their competitors, and realize manufacturing efficiencies. For details on how Media Lodge can increase your brand’s visibility, enhance customer engagement, and drive revenues, please visit www.medialodge.com or give us a call today.