Friday, February 3, 2023

Brittany Niemerg Joins SPYPOINT

The already category-leading marketing team at SPYPOINT Trail Cameras got even stronger with the addition of industry veteran and social media ace Brittany Niemerg in January.

“Anyone that pays attention to marketing in the outdoor space knows who Brittany is, so when her availability and our need lined up, we were thrilled to add her expertise and talents to our team,” said Maya Meyouhas, Vice President, Brand Marketing at SPYPOINT.

Brittany joins the SPYPOINT marketing team with a primary focus on managing social media but will be a full collaborator on all consumer-facing marketing efforts, including influencer, media, and communication strategies.

Julie Ouellette, Brand Director, added, “throughout the interview process it was clear the sheer volume of experience and insight Brittany could bring to the organization. The entire team is excited to have Brittany onboard. We’re going to continue to innovate and push the envelope not only in the cellular trail camera market, but by delivering engaging content to our audience through traditional and emerging social media platforms and strategies.”

“Anytime you can join a category leader like SPYPOINT, you’re going to be excited, it’s especially true when there is already such a good foundation in place. Of course, I have a lot of ideas about how to make the brand make a bigger impact, but there are already so many great things in place, it just makes things so much more enjoyable,” said Niemerg. “It’s been a very busy but very exciting first month, with the trade shows, meeting everyone, and seeing how the team functions, but now we can get started on the really fun stuff and see what we can accomplish,” she concluded.

Brittany joined the SPYPOINT team just before the Archery Trade Association and brings almost a decade of social media management in the outdoor industry with her. A successful hunter and influencer in her own right, working with brands like Browning and DSG Outerwear, she has enjoyed successes in whitetail deer, turkeys, alligator, doves, ducks, geese, red stag and upland pursuits. She is the principal and owner of Britt Jill Marketing LLC and spends her free time with her husband and young son.

ABOUT SPYPOINT: SPYPOINT, the world’s #1 cellular trail camera brand, revolutionized the hunting industry by making mobile scouting accessible to all.?Our reliable, easy-to-use cameras?and?innovative?photo and camera management app with customizable maps, weather, and BUCK TRACKER AI filters,?are designed with?one goal in mind:?to?make you a more prepared and efficient hunter.?With?SPYPOINT?you?have the?entire hunt in the palm of?your?hand.?

To learn more about SPYPOINT products and technology visit www.spypoint.com.

Contact: Trent Marsh – Editorial Manager tmarsh@spypoint.com