Birchwood Casey, manufacturer of shooting and gun care products since 1948, has renewed its long-standing support of Hunter’s Handbook, the official student publication of the International Hunter Education Association.

Hunter’s Handbook is distributed in Hunter Education classrooms across the United States, online, and through a variety of conservation and outdoor enthusiast programs. Designed as a training aid, Hunter’s Handbook gives its sponsors the opportunity to reach new hunters at point-of-entry, building brand loyalty while hunters are gearing up for their first-time hunting experiences and a lifetime of successful outdoor adventures.

“Birchwood Casey has been a longtime supporter of Hunter Education and the retention tools that it uses to help new hunters have a successful experience,” says Todd Binsfeld, Vice President of Marketing for Birchwood Casey. “We know that our future customer gets started in this valuable grassroots program, and we are honored to play a role in the recruitment of future hunters and shooting enthusiasts.”

All partnerships with Hunter’s Handbook and the IHEA-USA Hunter & Shooting Sports Education Journal directly benefit the IHEA-USA and impact the posterity of hunting.

To learn more about how your brand can take a stand for the future of hunting, and to become involved in Hunter’s Handbook or the IHEA-USA Hunter & Shooting Sports Education Journal, contact Mike Thomas (307) 340-0022 or Leaha Wirth (971) 322-7548 of BOLT Strategies.