Gunnison, Colo.—The brand new CallaidTM down insulation line of hunting clothes by Próis® is the impeccable combination of the best of technology with natural perfection. The name Callaid is Gaelic for “mountains” and is an apropos choice for a superb line that works to shield female hunters from the wind and cold. Consider the entire line from a high-performing jacket and versatile vest to an insanely warm beanie and mitts.

Providing warmth by creating thousands of tiny air pockets while remaining breathable, the structure of the high-quality grey goose down utilized in the Callaid line is ounce-for-ounce warmer than nearly all synthetic insulations. The down retains its shape and with proper care, can last for decades. The Próis Callaid Jacket is the ultimate jacket, featuring a rip-stop exterior which works to keep tears from forming on the outside. The backside of the fabric – which holds the down – has a cire’ finish that keeps the down in place and from migrating. Both the down as well as the rip-stop fabric is treated with DWR for added water resistance. Lightweight and incredibly warm, the athletic yet roomy cut jacket includes a number of design features making it an ideal “go to” jacket this hunting season. The jacket has breathable armpit panels, and a bevy of space to store gear including a spacious chest pocket, zippered front hand pockets and two inner pockets.

Experts agree, when active in colder temperatures, vests are ideal for their combined ability to deliver warmth while allowing for mobility. The Próis Callaid down vest features 800-fill power treated water resistant grey goose down, and works beautifully to maintain core warmth with little bulk. Perfect under the Callaid jacket as a layering piece, the vest is incredibly lightweight and packable. The vest features a generous chest pocket, zippered front hand pockets and two inner pockets. A zipper garage protects the neck and chin from chaffing.

Pair the Callaid jacket and vest with the ultra-warm Callaid beanie and mitts. The down mitt has a top that opens to expose a four-finger insert. The polar fleece conductive finger tips allow for operating a smart phone, and have a magnetic closure. The Callaid down jacket and vest are both available in sizes XS through 2XL. The entire Callaid down line features the sought after Cumbre camo pattern. The Próis team worked closely with Veil® Camo to develop the pattern which contains both macro disruption and textural disruption strategies that come together in one of the most aggressive, high functioning and visually distinctive patterns available. Mirroring elements from a diverse western landscape, the colorations provide excellent concealment in all regions. The color palette is a careful combination of tones pulled directly from the field and used in a calculated fashion to ensure maximum performance. The blends of browns, grays, greens and tans are carefully synchronized to create disruption that works in open space as well as deep timber making it the ideal camouflage for female hunters that demand only the highest level of performance from their concealment strategy.

About Próis Hunting & Field Apparel

Próis has been the leader in women’s technical hunting gear since 2008 and believes women hunt hard and deserve the highest performing gear to support their pursuits. All Próis gear is engineered expressly for women and the company utilizes only the most top-rated performance fabrics to provide wind stopping, wicking, waterproofing, silence and thermoregulation. The company’s out-of-the-box thinking has resulted in award-winning designs that have raised the bar for women’s outdoor apparel. For more information about Próis Hunting & Field Apparel, visit: Próishunting.com

Contact: Jonina Costello / jcostello@full-throttlecom.com

Jason Bear / jbear@full-throttlecom.com

Phone: (805) 529-3700